Insights
Email marketing insights
Practical guides, Klaviyo playbooks and lessons from the accounts we run. Written for ecommerce operators, not for the algorithm.
13 Awesome Email Marketing Case Studies to Learn and Grow
1. Skinny Fizz Challenge: Skinny Fizz, a New Zealand beverage company stocked in major supermarkets, started 2023 with minimal email marketing infrastructure. They had just three basic automations and sent...
Mailchimp vs Klaviyo: Expert Guide and Analysis
Klaviyo vs Mailchimp: Main Takeaways When you’re comparing Mailchimp vs Klaviyo, think of it like choosing between a Swiss Army knife and a specialized chef’s knife. Mailchimp’s your versatile all-in-one...
How Extended Pixel Tracking Recovers Lost Flow Revenue
Standard tracking pixels degrade in days, cutting off abandonment flows early. Here is how extended identity resolution recovers missed sales.
13 Best Email Marketing Platforms for Ecommerce Success
In this guide, we’re looking at 13 email marketing platforms for online stores that can help you generate an ROI from your email marketing efforts. 1. Klaviyo Main Features: Built-in...
How to Use ChatGPT to Script Klaviyo Winback Flows
Learn how to prompt ChatGPT to write effective Klaviyo winback emails, extract brand context, and save hours of copywriting time.
How to Prompt ChatGPT for Post-Purchase Thank You Flows
Stop letting AI write generic email copy. Here is the exact priming sequence I use to script post-purchase thank you flows that sound human.
How to Script Your Fulfilled Order Flow with AI
Writing post-purchase emails from scratch is slow. Here is how I use structured ChatGPT prompts to script high-converting fulfilled order flows.
How to Use ChatGPT to Script Your Browse Abandon Flow
Writing browse abandon emails from scratch takes too long. Here is the exact prompting framework we use to get high-converting drafts in minutes.
How to Use ChatGPT Prompts for Abandoned Checkout Flows
Learn how to prime ChatGPT to script high-converting abandoned checkout emails for Klaviyo, saving hours of drafting time while maintaining brand tone.
Top 11 Ecommerce Marketing Agencies to Drive Sustainable Growth
Here we’ve put together a list of the 11 best ecommerce marketing agencies. Each provides a slightly unique set of services ranging from email marketing, to SEO, paid ads, and...
How to Run a Klaviyo Executive Business Report
Klaviyo replaced its old Growth Review tool with the Executive Business Report. Here is how to generate it, what the data actually tells you, and how to use it.
The Top 11 Email Marketing Agencies to Drive Results
We believe this is due to marketers having a better understanding of what it takes to be successful with email marketing. The top email marketing agencies know the importance of...
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